4 Ways Brands Can Leverage In-app Engagement
Brands are in fierce competition to garner new customers, and ultimately, drive engagement throughout their massive communities. With the onslaught of short attention spanned millennials becoming a majority buying force in the market, brands are looking for new ways to pierce the marketing veil and capture their attention. There is more noise and competition in the marketplace than there has ever been and getting users to engage with brands is becoming more of an art form or