AI and Machine Learning Applications for Social Media Platforms
By Alfred J Nigl, Ph.D. and Dean Grey Although the future of using AI and Machine Learning in social media remains in doubt due to the...
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The Science Behind SKYLAB
Checkout our latest white papers, research, and articles!
Latest Articles
Skylab Adaptation of Self-Determination Theory and Physical Fitness
by Alfred J Nigl, Ph.D. and Dean Grey In a recent paper, the authors discussed how Skylab USA leverages the power of SDT to maximize...
Retention and App Success: The Skylab USA Experience
Most apps are abandoned within the first 90 days; in fact, apps lose 80% of their users by that time and even more striking is the fact...
Beyond Gamification: Skylab USA’s Value Reinforcement System (VRS)
Alfred J Nigl, Ph.D. and Dean Grey Skylab is one of the world’s most robust, white-labeled social media engagement platforms and was...
The Science of Gamification and How It Has Been Optimized by Skylab USA
Game theory principles and strategies have been applied by a variety of social media platforms as a method of increasing user engagement,...
The Value of Owning Your Own Platform
As a business owner, you recognize the value of owning your own platform. You’re jazzed about the ability to set your own structure and...
The One Ability That Makes You The Leader No Matter What Else You Lack.
Leadership is one of the most discussed terms in any industry. It’s a key factor people strive to perfect in their daily lives as...
When it comes to Brand Engagement, Social Media is Failing.
Recently, Forrester Research (one of the most influential research and advisory firms in the world) studied more than 3 million user...
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