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Skylab CEO: Dean Grey

Meet the Most Gamified Man on the Planet, Mr. Dean Grey

Skylab’s CEO, Dean Grey, first made a splash in his early twenties for being a single dad and learning to navigate raising his daughter while simultaneously breaking records in the business. Dean homeschooled his daughter as they traveled extensively to build his company. 

Mr. Grey also has extensive experience in Direct Selling. Mr. Grey became the youngest recipient of Amway’s Executive Diamond award for growing the revenue of his Amway direct sales business into the largest top 0.002% of the organization. Dean would speak 4x a year to coliseums full of people in his organization in over 18 countries for over a decade. Based in Washington State, Dean made the move to San Diego in the early 2000’s. Once in Southern California, a transformation began, ultimately leading to the idea and creation of what we now know as Skylab Apps.

Dean Grey

This experience in building and maintaining a global community for 15 years gave Dean massive insights into global patterns and the pain points of training, tracking, rewarding and growing an international audience.

Dean Grey Audience
“The trick however is to find a way to create a sustainable solution to empower transformation that does not sacrifice the personal life of the influencers which is often the case.”Dean Grey

It was this issue that leads Dean and many of his colleagues to recognize the overwhelming adoption of social media and the mobile gaming industry. It was clear there were no learning management systems that combined the social media culture with the gaming tactics being used on our kids.


“If you want to transform people beyond the ability to raise their awareness at a live event on social media or through a film, you need a way to engage, track and reward on the one device they carry at all times, the mobile phone.”-Dean Grey

Dean is fun and playful but when it is time to get down to business and work, he understands what it takes to get the job done. Burn the ships, play at 1000%and do whatever it takes to accomplish the mission. He is a leader among leaders that has truly inspired many to make game-changing transformations in their own personal lives and in business.

Seen above doing a backflip behind his daughter

The solution required two quantum leaps:

” The first was to recognize a 5th learning modality we call ” Gamified Social Learning ““The second was to deliver this new modality on mobile devices and desktops globally at a price anyone could afford.”“Dean spent his last 2 years speaking in 18 countries to create focus groups with the massive live audiences he was fortunate to have at his disposal.”

Dean documented 300 plus interviews with world influencers, coaches, military, pastors and game designers before he convinced himself he had a solution to a problem that was worth solving… Skylab Apps was born.

Mr. Grey has over 20 years of experience in coaching and gamified learning and is recognized globally as one of the leading experts in community building for lifestyle brands. In 1989, he founded the executive coaching company KMI and built a network of 200,000 affiliates in 18 countries.

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